4-Steps to Set Up Google Ads Enhanced Conversions with GTM Server-Side

Google Ads Enhanced Conversions (or GEC) is Google’s version of Facebook CAPI. It uses hashed user data to capture conversions that would otherwise be lost due to ad

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The Definitive Guide to Google Analytics Attribution Models 2022

Google Analytics is a POWERHOUSE for figuring out what’s working and what’s not in your marketing. When configured properly, you’ll gain insights similar to Wicked Reports or Hyros!

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